How can one convince a client their website needs a redesign? Well, in this digital era we are living on, no one would like to visit any garbage website. Most people loves website that are design user experience in mind.
It would be regardless, whether you have hundreds of products or services, if you don’t have a good website. If you want to sell product online, you will need a well designed website that people can comfortably visit.
How Can One Convince a Client Their Website Needs a Redesign?
If you have a client with low quality website, and they want you to improve their sales. It’s time to let them know that without a good website, there’s no one is going to buy their products or services.
let them know that, their competitors are doing good because their websites are enhanced with user experience. Let them understand if they redesign their website, their sales will increase dramatically.
Yes, of course, they must do proper SEO for their website. Check our SEO Services for best results.
No one can argue that the more trial and error you do on something you are creating, the better the outcome will be. No one can also argue that every professional gets more and more expertise with time and practice.
Website design is also like that. You can update and improve with each redesign. It will improve the user experience of your website.
An outdated website has a lot of consequences, and some of the consequences are
- The competition will bypass and overtake
- You will be wasting time, effort, or money updating an outdated HTML site.
- You may miss out on the social media integration
- Security may become vulnerable to using old scripts or software
- The outdated site will fail to attract visitors for lacking a device friendly site
- The outdated website may not remain compatible with the updated browser
The first thing you can do to convince your client to redesign their website is to meet them personally. You may call them at their convenient place or go to them to understand the matter of redesigning. You have to be honest and explain the practical reasons that are mentioned above.
When you are around them discussing the matter of redesigning their website, explain to them their benefits. Express yourself to tell them you believe that redesigning their website will actually be beneficial for them. and then tell them how they can
- Save money and become more solvent with the latest CMS, for example, WordPress.
- Use their website through mobile devices as a redesign will include mobile browser compatibility
- Bring new traffic for the better compatibility of the website as they can have access to any device.
- Utilize the latest technology and use it to your advantage
- Incorporate social media platform and increase brand awareness
- Put new content and Google crawlers like further information
These are the actual advantage of redesigning a website. A new and modern look and all these advantages can make a website work fantastic, and people will also enjoy visiting. More visitors means higher conversion, which leads to higher revenue.
Final Words on the Topic
Convincing clients for changing the design of existing website is not just about the money needed for it. It is about the time it take to change and the impact it will get from the search engine for ranking.
We have tries to give the best answer for how can one convince a client their website needs a redesign? Read the entire article carefully if you want to know the process.
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